The rapid expansion of AI is fundamentally reshaping how people seek information. Therefore, Generative Engine Optimization , or GEO, is paramount if you want your business to remain discoverable. How can you actually tell if you are succeeding? I can help you determine that. I will unpack the crucial metrics to gauge GEO effectiveness, and let us toss out standard SEO practices for a moment. I will demonstrate how well your brand resonates within AI driven search environment