120 Top SaaS Directories for better GEO
- Jayashree VS
- Jan 2
- 16 min read
SaaS companies that strategically list their products across relevant online directories often see measurable gains in GEO performance and lead generation, with potential increases of up to 40% within six months.
At Blazly, I have seen that Generative Engine Optimization (GEO) is not only about optimizing for standard search engines anymore; it is about making certain your SaaS offering is simple to locate where clients are actively searching: inside SaaS directories. These platforms are more than simple lists; they are potent methods for producing targeted traffic, building authority and, ultimately, improving your profits.
Let us check out the world of SaaS directories and the ways they can transform your GEO strategy.
Table of Contents
Why SaaS Directories Matter for Generative Engine Optimization (GEO)
These days, with AI search and discovery, depending exclusively on standard SEO tactics is inadequate. Users increasingly utilize generative engines such as ChatGPT, Gemini, Claude and Perplexity to find answers. These engines frequently pull data from curated sources, including SaaS directories, to provide comprehensive and dependable recommendations.
Here is why these directories are crucial for GEO:
Enhanced Visibility: SaaS directories display your product to a highly targeted audience that is actively seeking software options like yours.
Increased Authority: Listings on respected directories communicate trustworthiness and believability to possible clients and generative AI models.
Improved SEO: Backlinks from high authority directories supercharge your website's SEO, boosting its ranking in standard search results.
Direct Referral Traffic: Directories create high quality referral traffic to your website, raising the possibility of conversions.
Competitive Advantage: A solid presence in relevant directories helps you be noticeable from the competition and grab market share.
Blazly has built Generative Engine Optimization strategies that focus on having your brand listed, referenced and suggested by AI systems. This makes certain your brand becomes a reliable source in the new search environment.
Types of SaaS Directories to Boost Your Online Presence
When promoting your SaaS product, listing it in the right directories can significantly improve visibility, lead generation, and credibility. Here are the main types of directories to consider:
1. General SaaS Directories
These directories cover a wide range of software categories, making them an excellent starting point for building your online presence and reaching a broad audience.
2. Niche SaaS Directories
Focused on specific industries or software types, niche directories help you target a more relevant audience and attract higher-quality leads.
3. Startup Directories
Designed for new and emerging SaaS products, these directories give startups early exposure and a platform to showcase their innovations.
4. Directories with a Strong GEO Focus
These platforms specialize in improving local search visibility, helping businesses reach clients in specific geographic regions or cities.
5. International SaaS Directories
If your SaaS product has a global audience, international directories can help you expand into specific countries and regions, connecting with clients worldwide.
6. Review & Comparison Directories
Directories that allow users to review, rate, and compare software help build trust and credibility, making it easier for prospects to choose your product.
7. B2B-Focused Directories
These directories cater specifically to business clients, driving highly qualified leads and connecting you with decision-makers in relevant industries.
8. Integration & Marketplace Directories
Platforms like HubSpot Marketplace or Salesforce AppExchange list apps and integrations, giving SaaS products exposure to users already invested in related ecosystems.
9. Industry Association or Professional Directories
Maintained by professional organizations or industry groups, these directories help position your SaaS as a trusted solution within specific professional communities.
10. Product Launch & Discovery Platforms
While not traditional directories, platforms like Product Hunt serve a similar purpose by highlighting new SaaS products and driving early interest from an engaged audience.
How to Maximize Your Presence in SaaS Directories
Simply listing your SaaS offering in these directories is not enough. To truly get the most from your GEO efforts, you must optimize your listings and actively handle your online presence.
Here are some key strategies:
Claim and Complete Your Profiles: Make certain your profiles are complete, accurate and current.
Use Keyword Rich Descriptions: Incorporate relevant keywords into your product descriptions to boost search visibility.
Encourage User Reviews: Request reviews from clients to build trust and believability.
Respond to Reviews: Interact with positive and negative reviews to show that you value customer feedback.
Track Your Performance: Watch your directory listings to spot areas for improvement.
The Blazly Guide to 120 Top SaaS Directories for Better GEO
Here is an extensive list of SaaS directories to enable you to get the most from your GEO efforts. The list is categorized to assist you in spotting the most applicable platforms for your specific niche and target audience.
Product Hunt is a platform to discover and launch new tech products. Backlinks are included on your product’s listing page, helping users and search engines find your site. You can submit by creating a maker account and posting your product.
Emoji Launch is a simple startup launch platform for new products. Each product listing includes a backlink to your website. You can add your product by submitting it through the “Submit Startup” form.
Hacker News is a community forum for sharing projects and startups. Links are added naturally in your Show HN post, giving exposure to your site. You can post by creating a Y Combinator account and submitting your project.
Tech Pluto is a tech news and startup promotion platform. Featured startup articles include backlinks to your website. You can submit your startup through their dedicated submission form.
Launched.io is a curated platform for launching new startups. Each listing includes a backlink to your website for visibility. You can add your startup by filling out the submission form.
BetaPage showcases early-stage and beta products. Listings automatically include a backlink to your website. You can submit your product by creating an account on the platform.
StartupBase is a directory for startups and tech companies. Startup profiles include backlinks to company websites, increasing exposure. You can sign up and create your startup profile to add your link.
Indie Hackers is a community for indie founders and SaaS makers. Product and tool listings include backlinks to your website. You can add your product by submitting it under the “Products” section.
BetaList is a platform for discovering pre-launch startups. Accepted startups get a backlink in their listing for better visibility. You can submit your startup through the submission form on their site.
Web Designer News is a curated news platform for web designers and developers. Submitted articles and posts include backlinks to your website. You can submit your link after creating an account on the platform.
AppSumo is a marketplace for SaaS deals and lifetime offers. Vendor pages include backlinks to your website, providing exposure to a large audience of buyers. You can apply as a partner by submitting your product through their partner application form.
Crazy About Startups is a startup news and promotion platform. Featured startups receive backlinks to their websites for greater visibility. You can submit your startup using their “Share Your Startup” form.
Medium is a popular publishing platform for articles and blogs. You can add backlinks naturally within your articles to drive traffic and improve SEO. Simply create an account and publish content including your links.
Slashdot is a technology news website and discussion community. Submitted stories include links back to your site, helping generate traffic. You can add backlinks by creating an account and submitting relevant content.
Designer News is a community for designers and product enthusiasts. Links can be added in shared posts and discussions. Submit your content after signing up to have your website linked.
MicroLaunch is a product launch platform similar to Product Hunt. Listings include backlinks to your product website for visibility. You can submit your project through their launch submission form.
Dev.to is a community platform for developers to share articles and tutorials. You can include backlinks in your posts to reference your website or product. Create an account and publish your content to add links.
Side Projects is a directory for indie side projects and small apps. Each project listing includes a backlink to your website. Submit your project after registering an account to get your link included.
Makerlog is a community for makers and indie developers to track daily progress. Backlinks can be added to your project pages. Create a profile and add your project to include your website link.
Sidebar is a curated daily newsletter of design and development resources. Selected submissions include backlinks to your website. Submit your product or resource through their recommendation form.
Reddit is a large social media platform with thousands of communities (subreddits) for every niche. You can share content and include backlinks contextually in posts or comments. To add links, create an account and post in relevant communities following subreddit rules.
r/Entrepreneur is a community for business owners and startup founders. Relevant posts can include backlinks to your website or product. You can share insights, updates, or launch announcements while following community guidelines.
r/startups is focused on startup discussions and launches. Backlinks are allowed when relevant to discussions or startup promotions. Post from your Reddit account while following the subreddit rules to add links.
r/smallbusiness is a subreddit for small business owners and operators. Links can be added when providing helpful resources or sharing your business. Post with valuable context to avoid being flagged as spam.
This subreddit focuses on startup journeys and founder experiences. You can include backlinks to your website in posts documenting your progress or projects. Share transparently to engage the community.
r/SideProject is for showcasing side projects and indie apps. Backlinks are allowed when sharing your project. Post your side project with a clear description and link to your site.
r/indiebiz is a community for independent business owners and solopreneurs. Links can be included in relevant posts about products or services. Submit posts that add value while including your website link.
r/IMadeThis is a subreddit for creators to share things they built. Backlinks can be added to show your website or project. Post your creation with a description and link to your site.
r/design_critiques is a community for design feedback and portfolio reviews. You can include links to your design projects for review. Submit your work with a link for critique.
r/growmybusiness is focused on business growth strategies. Backlinks can be included in posts sharing resources, tools, or websites that help businesses. Post valuable content with your link for credibility.
LinkedIn is a professional networking platform where companies and individuals can share content. Backlinks can be added to posts, articles, and company profiles. Create a profile or company page to share updates including your website link.
This subreddit is for connecting product creators with alpha and beta testers. You can include backlinks when sharing your product for testing. Post your project with a clear description and link to your site.
r/coupons is a community for sharing deals and discounts. Backlinks can be added when sharing offers from your website. Make sure your posts are relevant to the community’s coupon-sharing theme.
A community for women entrepreneurs and business owners. Links to websites are allowed in relevant posts about products, services, or business advice. Share valuable content to include backlinks effectively.
A subreddit for getting feedback and critique on your startup. You can add backlinks to your site to showcase your project for review. Post honestly and ask for constructive feedback.
A community for discussions about startups, tech, and crowdfunding. Backlinks can be added when sharing relevant resources or projects. Include your website link naturally in your post.
r/marketing focuses on marketing strategies and tips. Backlinks can be included when sharing useful tools, case studies, or resources. Post content that provides value to the community.
A subreddit for social entrepreneurs and impact-driven startups. You can include backlinks when sharing projects or resources. Make sure your post is relevant and adds value.
A community for buying, selling, and discussing ad spaces. Backlinks can be added in posts about advertising opportunities. Share links relevant to the discussion.
Startup Tracker is a directory for tracking and listing startups. Profiles include backlinks to company websites. Sign up and create a startup profile to add your link.
AngelList is a platform for startups, investors, and job seekers. Company profiles include backlinks to websites. Create a startup profile to list your company and add your website link.
A curated collection of startups and products. Listings include backlinks to your product website. Submit your product via the submission form on the platform.
Startup Inspire is a global startup directory featuring new companies. Listings include backlinks to your website for visibility. Submit your startup through the site’s submission form.
Wikipedia is a free online encyclopedia. Backlinks can be added in citations when your website is a reliable source. Edit or create articles carefully following Wikipedia’s guidelines.
SaaSHub is a SaaS discovery and comparison platform. Listings include backlinks to software websites. Claim or add your product to include your website link.
Crunchbase is a company and funding database. Company profiles include website backlinks. Sign up and create a profile to list your startup or product.
Startup Buffer is a directory of startups and SaaS tools. Listings include backlinks to your website. Submit your startup to create a profile and add your link.
Startup Stash is a curated directory of tools and resources for startups. Listings include backlinks to your product website. Submit your tool through the “Add Listing” form.
Side Projectors is a platform to showcase side projects and small apps. Each listing includes a backlink to your website. Create an account and submit your project to get your link added.
GitHub is a code hosting and collaboration platform for developers. Backlinks can be added in README files, project documentation, and profiles. Create repositories and include your website link in relevant sections.
Launching Next is a platform showcasing new startups and tech products. Each listing includes a backlink to your website. Submit your startup through their submission form to get your link featured.
Stack Overflow is a Q&A platform for developers. You can include backlinks in answers when they are relevant and helpful. Create an account and contribute to questions with proper references to your site.
F6S is a community for startups, accelerators, and funding opportunities. Startup profiles include backlinks to your website. Register your company and add your profile to include your link.
StackShare is a platform to showcase and compare tech stacks. Tool and company profiles include backlinks. Claim or add your product to include your website link.
Capterra is a software discovery and review platform. Vendor profiles include backlinks to software websites. Sign up as a vendor and create your product page to add your link.
The Tech Map is a global directory of tech companies and startups. Listings include backlinks to company websites. Submit your startup or company profile to get your link included.
10Words is a platform to describe startups or products in ten words. Each submission can include a backlink to your website. Submit your startup via their submission form.
Web App Rater reviews and lists web applications. Listings include backlinks to your website. Submit your web app for review using the submission form.
AllTop Startups is a curated directory of new startups. Listings include backlinks to startup websites. Submit your startup through the “Submit Startup” form.
AppAdvice is a platform for discovering and reviewing mobile apps. App listings include backlinks to developer websites. Submit your app using their submission page.
AlternativeTo is a software and app alternatives directory. Listings include backlinks to official websites. Add your software manually to include your link.
Alternative.me is a platform providing alternatives for software and tools. Listings include backlinks to official websites. Submit your product to have your link included.
Startup Resources is a directory of tools and services for startups. Listings include backlinks to your site. Submit your product or tool using their “Add Resource” form.
Behance is a creative portfolio platform for designers and creatives. Project listings and profiles can include backlinks to websites. Publish your work and include your link in the description.
AppVita is a platform for submitting and discovering apps. Listings include backlinks to the app’s website. Submit your app via the submission page.
eBool is a software and service directory. Listings include backlinks to your website. Submit your product using the form provided on the site.
Awesome Indie is a curated platform for indie projects and apps. Listings include backlinks to your website. Submit your project through their submission form.
Discover Cloud is a SaaS discovery platform. Vendor listings include backlinks to software websites. Register as a vendor and add your product to get your link.
Pinterest is a visual discovery platform for ideas and products. Links can be added to pins, which can drive traffic to your site. Create pins linking to your website content.
Crozdesk is a B2B software discovery and comparison platform. Vendor profiles include backlinks to software websites. Sign up as a vendor and submit your software to include your link.
GetApp is a software discovery platform where businesses can find and compare apps. Vendors can create profiles and include links to their software websites. Submit your app to increase visibility and drive traffic.
Appiod is a platform for app reviews and discovery. Submit your app or review to get featured and include backlinks to your website.
GetWorm helps startups gain exposure. Submit your startup to get listed, showcase your product, and drive traffic to your site.
Finder Master Blogs is a content platform for tech and business topics. Submit guest posts to include backlinks to your website and reach a wider audience.
Advertise Era allows you to submit articles for publication. Include your website links in articles to boost referral traffic and online presence.
Land Book is a curated gallery of website design inspiration. Submit your site to get featured and attract visitors interested in web design.
H1AD Articles is a platform for article publishing. Submit your content to include backlinks to your website and increase brand visibility.
Wall Classifieds Story is a platform to share stories and classifieds. Publish your content with links to your website to generate traffic and engagement.
Apps400 is a platform for app reviews and exposure. Submit your application to be reviewed and include links to your website.
Startup Ranking tracks and ranks startups globally. Create a profile for your startup to get listed and drive visitors to your website.
WebWiki is a web directory and review platform. List your website to include backlinks and improve online visibility.
Weebly is a website builder platform. Create a website or landing page and link your main site to attract traffic.
Startups List is a directory for startups. Submit your startup to get featured and include links to your website.
Promote Project allows businesses and startups to showcase projects. Submit your project with website links to attract attention.
Prefundia is a platform for crowdfunding campaigns. Create a campaign listing with links to your website to build awareness.
PostMake is a content submission platform. Submit your articles or posts with backlinks to increase traffic and engagement.
Startup Beat features startups globally. Submit your startup pitch to get featured and drive traffic to your website.
Quora is a Q&A platform. Answer questions relevant to your niche and include links to your website for traffic and brand visibility.
SaaSworthy is a software discovery platform. List your SaaS product to get featured and drive referral traffic to your website.
SaaSified is a directory for SaaS tools. Submit your software to include backlinks and increase exposure to potential customers.
Startup Lister is a platform for showcasing startups. Submit your startup to get featured and include links to your website to drive traffic.
Startup88 helps startups gain visibility through listings and features. Submit your startup to reach a wider audience and generate backlinks.
Forbes is a leading business publication. Submit stories, tips, or press inquiries to potentially get featured with links to your website.
The Tech Block covers tech news and startup stories. Contact them to submit your startup or article for potential coverage and backlinks.
Gizmodo is a technology and gadget news platform. Submit news tips or product features to include links to your site and gain exposure.
X (formerly Twitter) is a social media platform for sharing updates and links. Promote your content by posting tweets with links to your website.
Next Big What is a platform for startup news and growth stories. Submit your startup or article to gain visibility and backlinks.
TechCrunch is a leading tech news platform. Submit your startup or press release to get featured and drive traffic to your website.
Wired covers technology, culture, and business. Submit story tips or articles for potential coverage and backlinks to your website.
Tech in Asia is a platform for startup news and insights. Submit your startup or story to gain exposure and include links to your site.
Upvote Bell is a platform to promote startups and projects. Submit your startup to get featured and include links to your website for increased traffic.
StartupBlink is a global startup ecosystem map. List your startup to gain visibility, showcase your business, and drive website traffic.
LaunchKit helps startups promote their launches. Submit your project to get featured and include links to your website for more exposure.
Trustpilot is a review platform for businesses. Create a profile and collect reviews to include backlinks and improve online credibility.
Software Suggest is a software discovery and recommendation platform. List your software to gain exposure and include links to your website.
Tumblr is a microblogging platform. Share posts with links to your website to drive traffic and reach a creative audience.
Toolbox is a community and resource platform for IT professionals. Submit articles or resources to include backlinks and increase visibility.
FounderFox is a platform for startup resources and promotion. Submit your startup or project to get featured and drive traffic to your website.
G2 is a business software and services review platform. Create a vendor profile to get featured and include links to your product website.
Just Launched is a platform for promoting new startups and apps. Submit your launch to get exposure and backlinks to your website.
Startup Alley features emerging startups. Submit your startup to gain visibility and drive traffic to your website.
Dribbble is a community for designers. Share your projects or portfolio to include links to your website and attract visitors.
Scoop.it –
Scoop.it is a content curation platform. Submit articles or resources to get backlinks and increase traffic to your website.
PitchBook is a platform for private market data and research. Submit your company or insights to gain visibility and link back to your website.
About.me allows users to create personal landing pages. Include links to your website to drive traffic and showcase your work.
Rediff is an Indian news and portal site. Submit articles or content to include backlinks and increase visibility online.
BetaBound is a platform for beta testing apps and products. Submit your product to gain exposure and include links to your website.
HunterTech provides startup listings and tech news. Submit your startup to get featured and drive traffic to your site.
SaaS Finder is a platform to discover and list SaaS products. Submit your software to get exposure and include backlinks to your website.
DeviantArt is an online creative community for artists and designers. Create a profile and share your artwork or designs to reach a global audience, build engagement, and include links to your website or portfolio to gain exposure and traffic.
Using SaaS Directories and GEO to Improve Visibility
SaaS directories can be a valuable tool for improving online visibility and driving more targeted traffic to your website when used strategically (e.g., choosing high‑quality, relevant directories). Many founders report traffic and SEO benefits from listings and backlinks in directories.
Improving visibility, authority, and targeted traffic are key goals of directory listings.
At Blazly, we understand the importance of SaaS directories in creating visibility and growth. Optimize your directory listings for maximum impact.
Blazly GEO is designed to help your content be recognized, referenced, and trusted by AI search engines, such as ChatGPT, Gemini, Claude and Perplexity, positioning your brand as an authoritative source in the AI‑driven discovery ecosystem.