Use case · Monitor search + AI visibility
SaaS marketersShow up in AI answersMonitor search performanceHR software

How HR Cloud tracks 8.13M search impressions and 859K AI impressions in one view

HR Cloud uses Blazly to see how it shows up across Google Search and Google's AI features side by side, spot shifts as they happen, and decide where to focus next.

  • 8.13MOrganic impressionsGoogle Search visibilityGSC, 3 Aug – 3 Nov 2026
  • 859KGenerative AI feature impressionsAI-powered search featuresGSC Generative AI Features, 3 Aug – 3 Nov 2026
  • 22.1KOrganic clicksSearch traffic in the reporting windowGSC, 3 Aug – 3 Nov 2026

Search performance, 3 Aug – 3 Nov 2026

Total clicks
22.1K
Total impressions
8.13M
Average CTR
0.3%
Average position
17.9
Generative AI feature impressions
859K
the problem

Millions of impressions. No single view of search and AI.

For a SaaS brand with millions of search impressions, the challenge isn't being seen at all. It's knowing where, how and why visibility moves. Three gaps made that hard:

“Buyers now research HR software in AI answers as well as Google, and we had no single view of how we show up in either.”
In their words · HR Cloud

Blazly unified organic search and Generative AI feature reporting in one workspace so HR Cloud could see both channels side by side.

  • Gap 01

    AI search was a blind spot

    Generative AI feature visibility sat apart from organic reporting, so its impact was hard to judge.

  • Gap 02

    Shifts went unexplained

    Spikes and dips across millions of impressions were hard to catch and investigate in time.

  • Gap 03

    No clear priorities

    Without connected data, it was difficult to decide which search areas deserved attention next.

solution

Solution

One platform. Organic and AI search, plus consulting.

One platform bringing organic and AI search into a single view, backed by strategic consulting, in three steps.

  1. 01
    Monitor organic and AI search side by side

    Blazly connected Google Search Console to track clicks, impressions, CTR and position next to Generative AI feature impressions.

  2. 02
    Catch the moments that matter

    Around 15 October 2026, Blazly surfaced a spike in both organic activity and AI feature impressions, flagging it for investigation. (The data shows the spike but doesn't establish its cause.)

  3. 03
    Turn data into direction

    Blazly's insights, with consulting support, give HR Cloud the data to identify high-potential search areas and trends needing attention, and to set its next optimisation priorities.

Book Demo

See where your brand stands on Google and in AI answers today, and what it would take to get found like HR Cloud.

  • Where you rank for high-intent searches in your category
  • Which AI answers mention your brand, and which mention competitors
  • The pages and content to publish first

We reply within one business day.

results

The growth

MetricStartNowChange
AI-sourced visits (28 days)335 (May 2025)~3,700 (Nov 2026)~11x
Organic sessions (28 days)11K (Sep 2025, first recorded)38K (Nov 2026)3.5x
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